Tiching on tour campaign, 2013-2015
Client: Tiching
Industry / Sector: Internet Business & E-Commerce / Internet Business & E-Commerce | Online-platform for the education industry
Project in Spain/LATAM, 2013-2015
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Objectives
- To be a reference in the educational sector
- To consolidate as a pioneer in offer of rich-media teaching and educational resources
- To achieve 1.000.000 registered users at the end of 2014
- To establish Tiching as a strong brand , creating an attractive new-user experience
- To reach a big media coverage and a viral effect among the school collective
- To generate interesting content for different communication channels
- To satisfy the current investors and close new strategic deals with partners in the target markets
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